About VER de TERRE

The Danish premium brand VER de TERRE has been designing children's clothing since 1993. The brand was founded by Karin Brandt, who still owns and runs the business from the office in Charlottenlund. With training from Kolding's Design School and La Chambre Syndicale de la Haute Couture Parisiènne, Karin has a strong professional design background and aesthetics, and it was this that drove her when, in the early 90's, she had to admit that nice, classic jumpsuits for children were a shortage. Outerwear is a big investment for families with children, and therefore good quality is essential, but in Karin's universe, quality can be combined with classic neatness and high aesthetics. And then you can always add a fun hat or a pair of colorful mittens.

With the vision for its products in place, VER de TERRE became a reality, and what started as one-off productions for one's own children quickly spread to the circle of friends and soon there was demand from near and far. Production initially took place in sewing rooms in Copenhagen and then North Jutland, but as interest grew, it became important to look for production partners outside the country's borders with greater capacity as well as more experience and expertise in technical outerwear to ensure the highest possible quality.

Today, VER de TERRE continues to be run on the basis of the well-known strong design profile and responsible principles regarding production conditions and quality – to the delight of even more children and their families.

VALUE MANIFEST

Since 1993, VER de TERRE have designed, and marketed luxury children’s clothing, and the brand is known for its timeless quality products and solid design principles. VER de TERRE products are designed to allow children to move freely and to concentrate on what is most important:

Just being children and having fun.

All VER de TERRE products undergo a vast number of processes before becoming the products that you and your children love; processes taking place in various parts of the World and sending materials and products on a journey through many skilled and cherished hands. VER de TERRE recognize the affect and the responsibility that we have towards all people handling our products in any part of the journey, and we wish to engage with them in a responsible, decent, and ethical manner.

Therefore, we carefully apply and promote the VER de TERRE values and principles throughout our supply chain to continuously improve conditions and advance the know-how and mindsets of all our partners.

The VER de TERRE values and principles are inspired by the 10 Principles of the UN Global Compact. These principles cover 4 areas – Human Rights, Labour, Environment and Anti-Corruption – and are derived from the Universal Declaration of Human Rights, the ILO Declaration on Fundamental Principles and Rights at Work, the Rio Declaration on Environment and Development, and the UN Convention against Corruption.

HUMAN RIGHTS

Every human life has value. VER de TERRE support and respect the protection of internationally proclaimed human rights and we take continuous steps to assure that we are not complicit in human rights abuses.

LABOR

In our time, work is a central part of the human life, of participating and contributing to our communities and supporting our families. VER de TERRE are dedicated to the elimination of all forms of forced and compulsory labor, the effective abolition of child labor, the elimination of discrimination in respect of employment and occupation, and we support the freedom of association and the effective recognition of the right to collective bargaining.

ENVIRONMENT

We have only the one planet and we each hold a responsibility to care for it in a way that allows future generations to experience and enjoy nature, the oceans, the forests, and the biodiverse wildlife living in it. VER de TERRE support a precautionary approach to environmental challenges, we undertake initiatives to promote greater environmental responsibility, and we encourage the development and diffusion of environmentally friendly technologies.

ANTI-CORRUPTION

Trust, transparency and ethics are such important key concepts in all human interaction and playing by the same rules is crucial to assure a more fair World for All. VER de TERRE work against corruption in all its forms, including extortion and bribery.

ANIMAL WELFARE

Not only human lives have value and should be treated with decency and respect. VER de TERRE support the Five Freedoms of Animal Welfare:

Freedom from hunger and thirst

Freedom from discomfort

Freedom from pain, injury or disease

Freedom to express normal behavior

Freedom from fear and distress

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